Hi fellow bloggers,
I'm currently mulling over what to do with my other blog, SmallBusinessBranding.com (SB
.
After reading through Rich Schefren's
Internet Business Manifesto and Missing Chapter combined with some feedback I have received from my readers and some reflecting on my part, I've come to realize that I probably should focus my business writing at Entrepreneur's Journey rather than dilute things by trying to keep two blogs going by myself.
I thought about selling SBB but that doesn't sit right since I think it is a great blog that is very much a part of my online presence - it certainly shouts "Yaro" when you visit it - and it brings me a lot of value now, I don't want to lose it, I just don't want to write for two blogs on nearly the same topic. I think focusing all my writing at one place will result in more rewards rather than splitting it over two places.
Because of this though I'm not sure what I should do. Should I hire someone to write for the blog? Should I hire many people to write for the blog or perhaps focus on getting some guest writers in to keep the place going for free?
I'm leaning towards partnering with one or two other bloggers who will become the main writers on the blog with me dropping in a podcast now and then. However I would have to find some very good writers in the field of small business and that might be hard without paying a premium price for it. Maybe if I asked for a partner with the possibility of payment in the form of co-branding at the blog, or perhaps a revenue split or maybe in exchange for traffic/exposure?
What do you think?